This piece was originally published March 15th, 2010.
If I had to pick one single annual event that would be my all time favorite to attend, it would without a doubt, be JAPAN NITE, which is a touring musical showcase/festival that brings to the United States some of the coolest, most creative (and at times most insane) Japanese pop, punk, rock and beyond bands that you’ll ever see.
The lineups change on a yearly basis and you get to hear and experience amazingly fun groups who otherwise would doubtlessly not have a chance to tour the States on their own.
Some of these bands are really popular and signed to major label record deals back in Japan, and many due to their appearance on one of these JAPAN NITE prestigious tours, which includes the hugeSouth By Southwest Festival a.k.a. SXSW, gives an added boost to further their careers and create large American cult followings (and for some even bigger prospects along the vast trajectory that is now indie rock’s network).
As well as having one of the nicest vibes you’ll ever experience (yes politeness and happiness really is the order of the evening, however crazy the show gets) and you’re able to purchase all sorts of great merchandise and meet the band members in person after they perform.
The Mystery Box had the great pleasure of talking with JAPAN NITE’S inimitable founder and tireless promoter, Audrey Kimura, who sheds some light on this most happening of all music evenings…